Dubai’s leading hospitality and design events have announced exciting plans for vast international expansion in 2017 – growth implemented by nearly three decades of success in the UAE.

dmg events, the team behind the popular annual INDEX Design Series, The Hotel Show and Middle East Stone exhibitions based in Dubai, which draw tens of thousands of visitors and stand-holders each year, have launched new events in South Africa, Saudi Arabia, Qatar, Indonesia and the Philippines.

The global expansion represents the rise and quality of Dubai’s booming hospitality and design industries, whilst offering a gateway to UAE-based suppliers in these industries aiming to expand internationally.

The company made the announcement at an exclusive year-end event in Dubai’s prime residence for the festive season: the duplex Aspen Ski Chalet within the Kempinski Hotel Mall of the Emirates.

Kempinski Hotel Mall of the Emirates was one of The Hotel Show Dubai’s Official Hotel Partners for 2016, and also scooped two awards at dmg events’ Middle East Hotel Awards 2016 – ‘Best Hotel Suite’ and ‘Best Hotel Renovation/Refurbishment’.


Andy Stuart, Vice President of dmg events’ Design and Hospitality Division, commented at the event: “2017 promises to be an incredibly exciting year for our entire event portfolio. Dubai – our base and the home of our mothership’ shows, which themselves will grow significantly next year – is a place synonymous with innovation, creativity and building cities of the future. It makes us proud to say that our events are part of its story.”

“Our ambitious international expansion plans mark the latest chapter in that story,” Stuart added. “Moving new shows into South Africa, Saudi Arabia, Qatar, the Philippines and Indonesia allows us to provide direct gateways from Dubai to lucrative global markets, creating excellent opportunities for UAE businesses seeking to explore new territories and further strengthening our much-loved brands.”

INDEX, which this year celebrated its 26th edition, will launch in Qatar and Indonesia. The Hotel Show, responsible for hundreds of millions of dollars’ worth of hospitality business deals across its 17-year history in Dubai, will expand into South Africa and the Philippines. Middle East Stone will establish itself as Stone and Surface Saudi Arabia.

Tony Crinion, Portfolio Director of the dmg events Design Portfolio, said: “The inaugural INDEX North Africa concluded in Morocco to great success earlier this month. INDEX Indonesia and INDEX Qatar will open in October and November respectively. These are markets which we identified as having thriving design industries with excellent emerging designers and brands, making them both hugely attractive propositions to our brand and our trusted, entrepreneurial exhibitors.”

The Hotel Show Dubai, co-located with The Leisure Show Dubai, have both been rebranded as they head into their 18th year, reflecting both exhibitions’ visionary outlook for the future. “As we move further into the international arena, we have used this as an opportunity to revitalise our brand in consultation with the industry we serve,” commented Ray Tinston, Portfolio Director of the dmg events Hospitality Portfolio.

Taking place in September 2017, they will both be part of the newly announced Dubai International Hospitality Week, a venture with the Dubai World Trade Centre.

The 5th edition of The Hotel Show Saudi Arabia will open in April 2017, followed by launch events for The Hotel Show South Africa in June and The Hotel Show Philippines in August. Tinston added: “With each experiencing a tourist boom, these are now some of the world’s most active markets for hotel construction.”

Next year will see already established The Hotel Show Saudi Arabia co-locating with launch event, Stone & Surface Saudi Arabia. Yan Wang, its Event Director, said: “We are providing a vital platform for international stone suppliers to meet the contractors working on UAE mega-projects from theme parks, to entire man-made islands. Saudi Arabia is currently going through a time of transformation in the wake of its National Vision 2030. With the surge in construction of hotels, restaurants, new infrastructure, and much more – there is a vital need for the necessary materials for design and construction, particularly stone.”


To find out more about the leading international events company’s plans for 2017, visit

Written by talkabouthospitalitycom

Senior PR Manager, dmg events Middle East, Asia & Africa hospitality portfolio. Find out more about our core events: /

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s